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  • Writer's pictureTom Schmutte

Project idea - Business plan

In Formula Student, the business plan shows that the teams not only have engineering skills, but also business know-how and can present a business idea to potential investors, backed up with figures and details on financing and feasibility.

In a 10-minute pitch, the IRTe can impressively present the developed idea to the judges. This is linked to participation in one of the week-long events (e.g. at the Hockenheimring in Germany or at the Autodrom Most in the Czech Republic).

Why IRTe?

The fascination of motorsport: that's what drives us. We develop a new formula car every year. Designed, constructed, marketed and, of course, driven by ourselves.

This requires a strong team - our team.We are convinced that we will not only develop professionally, but that we will also surpass ourselves personally.

What's your task?

A new business model for participation in the event is to be designed and developed for the 2024/2025 season.

The business model must differ significantly from past ideas (including non-IRTe).

  • Idea generation (e.g. creative methods, surveys, interviews, etc.)

  • Elaboration of ideas

  • Preparation of an executive summary

  • Elaboration using a method for business model development

  • Preparation of a presentation (10-minute pitch)

What's your profile?

You need a passion for motorsport and good communication skills. It is also important that you work on your own initiative and independently contribute and implement new ideas.

  • You can present yourself and your idea well.

  • You are fluent in written and spoken German and English.

  • Previous knowledge of strategic business planning or innovation management is ideal.

Any questions? Get in touch!

Tom Schmutte

Head of Subteam Management

Insta: @irtelectric



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